There are simple ways of posting a company’s results rapidly and proving its soundness to investors and clients.

Demonstrate a sound financial position
Since the financial crisis of 2008, yachting activity has left financers rather perplexed: a highly seasonal aspect, significant financial expenses and, for boat builders, lengthy product development with uncertain return on the investment.
People dream about owning a boat, and professionals are increasingly aware of the need to prove their healthy financial position to suppliers, clients, distributors and financers. This involves following a business plan.

The company’s age
New creators are often sidelined and need to prove that their business plan is solid and that their financial partner’s support provides sufficient guarantees by means of a warranty or cash flow allowing for payment in advance. In all cases, keeping a business plan up to date is greatly appreciated and provides a good image of the firm’s ambitions and follow-up of its activity.

The company’s state of health
Generally speaking in the the boating industry, companies pursue three activities: sale of boats, sale of equipment and services. Depending on sales volume, the level of its partners’ expectations will differ significantly.

Equity capital
Equity capital is an accounting concept which incorporates registered share capital, reserves and profits not paid out as dividends, and the net result for the tax year. It serves as a “treasure chest” in the event of rainy days.

Remaining vigilant
In the boating industry, keeping the scoreboard up to date and being capable of anticipating demonstrate a good level of professionalism, reassure partners and clients, and secure its future, even if the figures only provide a photograph at a precise moment in time.

Source: BoatIndustry

Due to declining interest in shows and strikes against pension reform, analysis of the 2019 edition of Le Nautic is a rather delicate task. Nevertheless, here is the most objective view possible.

A delicate economic and social context
After the “Yellow Jackets” in 2018, the Nautic boat show in Paris coincided with massive strikes in 2019, particularly in public transport, against pension reform. This series of events is obviously not favourable to the Parisian gathering for the yachting sector, though it should not eclipse a more general trend in the trade-show industry.

Fewer boats, more space
The aisles of Hall 1, which plays host to sailing boats, became wider. Major brands, such as Lagoon catamarans and the entire Grand-Large Yachting group, decided not to exhibit a single boat. Space dedicated to engine manufacturers was also reduced, while equipment manufacturers occupied an ever-decreasing share of Hall 2.1.

2020, an opportunity for change
Refurbishment scheduled for the Porte de Versailles exhibition centre will oblige the show to change the way it is organized. Will new layout in the different halls enable the show to re-invent itself in order to attract new exhibitors and new visitors? The stakes are high, though certain exhibitors have already announced that they do not want to return next year.

Source: BoatIndustry